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Terroir in Beer: when hops tell the story of the land

2025-07-22 14:09

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Terroir in Beer: when hops tell the story of the land

“New Routes of Hops – IPA and beyond, between schools and revolutions” An aromatic journey from Gothenburg to Chicago, from Copenhagen to Brianza, up to Belgium

The terroir is not just wine. It is the expression of soil, climate, cultivation, and the hands that work it. And in beer? Hops also have their own terroir, and Amer-Amer by Brouwerij De Ranke demonstrates this in an exemplary way.

A beer that takes its name from its bitter heart: “Amer” in French means bitter, and the second “Amer” refers to the American hops — Centennial and Cascade — two iconic varieties from the USA… but grown in Poperinge, in the Belgian Flanders. Another climate, another soil, another agricultural hand: the result? The same hops change character, giving rise to a bitterness that is clean but earthy, floral but rustic, decidedly Belgian.

A “Steam” beer, inspired by the now closed Anchor Brewing, with bottom fermentation and refermentation in the bottle, to combine tradition and originality.

De Ranke (with Amer Amer) will be the star of the workshop with Kuaska

“New Hop Routes – IPA and beyond, between schools and revolutions.” An aromatic journey from Gothenburg to Chicago, from Copenhagen to Brianza, and finally to Belgium, discovering the many faces of hops in the glass:

Stigbergets (Sweden): the Nordic elegance of NEIPA

Alefarm (Denmark): hoppy cleanliness and refinement

Messorem Bracitorium (Canada): juicy and uncompromising

Mikerphone Brewing (USA): music, creativity and beer

Birrificio Rurale (Italy): Italian hop pioneers

Kashmir (Italy): personal visions between hops and creativity

From the roots of European tradition to the aromatic explosions of NEIPA, a journey that tells a simple truth: hops are never just hops. They are territory, culture, people.


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